After producing the first ever final in High Definition, back in 2005 and followed by the final in 2007, Outside Broadcast once again qualified to produce the 2010 Final in Madrid in 3D High Definition.

An Outside Broadcast crew of 15 people managed to cover this years final in 3D. Cameramen, vision engineers, engineers, stereographers and sound engineers worked hard in Madrid together with a production crew from TV3 to write history once again. A total of 6 3D cameras were deployed to cover the game. Good feed back was received from a number of broadcasters who took the signal live from the EBU satellite. The final could also be followed in 3D cinemas in Spain. No complaints of bad 3D or headache were received.